Hyundai Motor America Reports Record-Breaking January 2026 Sales

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Hyundai Motor America began 2026 with a record‑setting January, reporting U.S. total sales of 55,624 units, an increase of 2% compared with January 2025. The milestone was supported by surging hybrid demand, strong electrified performance and continued strength across Hyundai’s core SUVs, which accounted for 77% of total sales. Santa Fe and the all-new Palisade posted standout results, reinforcing the SUV family’s leadership in the market.

“Hyundai delivered a powerful start to 2026, achieving the best January in our history. Despite challenging weather conditions across the country, our teams and dealers continued to meet customer demand, driving total sales up 2% year over year,” said Randy Parker, president and CEO, Hyundai Motor North America. “Hybrid demand was the star of the month, up more than 60%, showing just how strongly customers are embracing the strength, efficiency and advanced technology of our electrified lineup. This momentum gives us a powerful springboard into 2026 as we continue to expand choice and deliver the vehicles customers want most.”

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Jarrod

Jarrod Partridge is the founder of Motoring Chronicle and an FIA accredited journalist with over 30 years of experience following motorsport and the global automotive industry. A member of the AIPS International Sports Press Association, Jarrod has covered Formula 1 races and automotive events at venues around the world, bringing first-hand insight to every race report, car review, and industry analysis he writes. His work spans the full breadth of motoring — from the latest EV launches and road car reviews to the cutting edge of motorsport competition.

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