BMW looks to its next generation with Neue Klasse electric concept
BMW has revealed its Vision Neue Klasse, a design concept that previews a new, more minimalist look for the brand and a new architecture.
The company is set to debut a new 3 Series-sized model on the dedicated electric Neue Klasse architecture in 2025, with an SUV also set to join it.
BMW hasn’t thrown out its signature design elements for this new-era electric vehicle (EV).
There’s still a Hofmeister kink, which appears on most of its passenger cars, and the brand’s trademark double-kidney grille.
But BMW says it has accentuated these elements, while offering a look that is “clear, elegant and timeless”, with a forward-slanting “shark nose” and an “almost monolithic” body with strong indentations at the front and rear.
In a welcome reprieve from the ever-shrinking glasshouses of 21st century automotive design, BMW has also incorporated large window areas.
The concept is painted in “Joyous bright”, a subtle yellow hue. Black side skirts and bumpers provide contrast, while 21-inch wheels sit under pronoun
